HC Deb 18 December 1995 vol 268 cc855-8W
Mr. Dobson

To ask the Secretary of State for National Heritage if she will list all qualitative and quantitative research projects and surveys carried out for her Department into aspects of public attitudes and opinions(a) in general and (b) in relation to specific policy proposals in each of the past three years to December 1995, indicating for each project or survey (i) the date on which the research was commissioned, (ii) the amount which her Department spent, (iii) who carried out the research. (iv) the number of people surveyed or taking part, (v) the location and time scale and (vi) which individuals and organisations have been given access to the findings. [5982]

8. Mr. Sproat

[holding answer 14 December 1995]:Details of the public opinion surveys commissioned by my Department and its two agencies are set out.

Of the two surveys commissioned directly by the Department, the first was a follow-up to the 1992 Green Paper on the future of the BBC. The second was part of the work carried out to develop the tourism strategy outlined in "Tourism: Competing with the Best", a copy of which is available in the Library of the House.

The surveys carried out by both agencies are general market research surveys carried out to assess the public's views and opinions regarding the attractions for which they are responsible.

DEPARTMENT OF NATIONAL HERITAGE

The future of the BBC
  1. (i) Commissioned: November 1992
  2. (ii) Cost: £14,706.25
  3. (iii) Carried out by: Research International Advertising and Media
  4. (iv) Number of people surveyed: 6,300
  5. (v) Location and timescale: British Isles: November 1992–June 1993
  6. (vi) Individuals and organisations which have been given access to the findings:
Copies of the report was placed in the Library of both Houses and provided to the Chairman of the National Heritage Select Committee. Copies of the summary of the report were made available on requests to individuals and organisations.Quality of serviced accommodation
  1. (i)Commissioned: 17 April 1995
  2. (ii) Cost: £81,820.50
  3. (iii) Carried out by: MVA Consultancy
  4. (iv) Number of people surveyed: 845
  5. (v) Location and timescale: London, Stratford-upon-Avon, The Lake District, York, and Bournemouth and was completed in August 1995
  6. (vi) Individuals and organisations which have been given access to the findings:
The research has been made available to the tourism industry.

THE ROYAL PARKS AGENCY

General market research
  1. (i) Commissioned: 19 January 1994 (Three year contract)
  2. (ii) Cost: £ 154,560.00 (to date)
  3. (iii) Carried out by: University of London
  4. (iv) Number of people surveyed: 26,500 (to date)
  5. (v) Location and timescale: The Royal Parks (and will be completed in December 1997)
  6. (vi) Individuals and organisations which have been given access to the findings:
The results of the first year's surveys were included in the Royal Parks agency 1994 annual report, a copy of which is available in the House library. For subsequent years, the results will he made available in the same manner.Survey to discover attitudes towards opening a new royal park to celebrate the millennium
  1. (i) Commissioned: 6 October 1995
  2. (ii) Cost: £925.00
  3. (iii) Carried out by: University of London
  4. (iv) Number of people surveyed: 288
  5. (v) Location and timescale: Thurrock Lakeside Shopping Centre—1 day
  6. (vi) Individuals and organisations which have been given access to the findings:

HISTORIC ROYAL PALACES AGENCY

Summer visitor survey
  1. (i) Commissioned: 21 July 1993
  2. (ii) Cost: £12,450.00
  3. (iii) Carried out by: MEW Research
  4. (iv) Number of people surveyed: 916
  5. (v) Location and timescale: Historic Royal Palaces—July—September 1993
  6. (vi) Individuals and organisations which have been given access to the findings:
The results of the summer surveys are used in assessing the overall level of customer satisfaction and these are included in the Historic Royal Palaces agency annual report.Advertising tracking
  1. (i) Commissioned: 24 June 1993
  2. (ii) Cost: £4,525.00
  3. (iii) Carried out by: BMBR International
  4. (iv) Number of people surveyed: 1,589
  5. (v) Location and timescale: London—June-October 1993
  6. (vi) Individuals and organisations which have been given access to the findings:
The agency management team.Citizens charter
  1. (i) Commissioned: 1 January 1993
  2. (ii) Cost: £7,825.00
    3. 857
  3. (iii) Carried out by: Numbers Market Research and Vital Statistics Market Research Data Services
  4. (iv) Number of people surveyed: 3,697
  5. (v) Location and timescale: Historic Royal Palaces—January-December 1993
  6. (vi) Individuals and organisations which have been given access to the findings:
The agency management team.

Summer visitor survey

  1. (i) Commissioned: 18 July 1994
  2. (ii) Cost: £10,325.00
  3. (iii) Carried out by: CC and C Research Ltd.
  4. (iv) Number of people surveyed: 990
  5. (v) Location and timescale: Historic Royal Palaces—July?September 1994
  6. (vi) Individuals and organisations which have been given access to the findings:
The results of the summer surveys will be used in assessing overall customer satisfaction and this is included in the Historic Royal Palaces agency annual report.9. Royal Palaces advertising campaign
  1. (i) Commissioned: 30 June 1994
  2. (ii) Cost: £9,420.00
  3. (iii) Carried out by: Gallup
  4. (iv)Number of people surveyed: 1100
  5. (v)Location and timescale: Historic Royal Palaces—July?September 1994
  6. (vi) Individuals and organisations which have been given access to the findings:
The agency management team.10. Citizens charter
  1. (i) Commissioned: 1 January 1994
  2. (ii) Cost: £9,150.00
  3. (iii) Carried out by: Vital Statistics Market Research Data Services
  4. (iv) Number of people surveyed: 3,955
  5. (v) Location and timescale: Historic Royal Palaces—anuary?December 1994
  6. (vi) Individuals and organisations which have given access to the findings: The agency management team.
11. Summer visitor survey
  1. (i) Commissioned: 6 June 1995
  2. (ii) Cost: £7,950.00
  3. (iii) Carried out by: CC and C Research Ltd.
  4. (iv) Number of people surveyed: 300
  5. (v) Location and timescale: Historic Royal Palaces—July-August 1995
  6. (vi) Individuals and organisations which have given access to the findings: In addition to forming the basis of the customer satisfaction survey to be included in this year's annual report, the results of the survey were included in the student information pack.
12. Poster campaign
  1. (i) Commissioned: 12 September 1995
  2. (ii) Cost: £2,950.00
  3. (iii) Carried out by: MEW Research Ltd.
  4. (iv) Number of people surveyed: 600
  5. (v) Location and timescale: London—September 1995
  6. (vi) Individuals and organisations which have given access to the findings: The agency management team.

13. Tower of London moat

  1. (i) Commissioned: 11 September 1995
  2. (ii) Cost: £375.00
Carried out by: MEW Research Ltd.
  1. (iii) Number of people surveyed: 60
  2. (iv) Location and timescale: Around the Tower of London—1 day
  3. (v) Individuals and organisations which have given access to the findings: The agency management team.
14. Hampton Court Palace—Advertising
  1. (i) Commissioned: 1 December 1995
  2. (ii) Cost: £8,200.00
  3. (iii) Carried out by: Simon Priest and Associates
  4. (iv) Number of people surveyed: 42
  5. (v) Location and timescale: Central London—December 1995
  6. (vi) Individuals and organisations which have given access to the findings: The agency management team.
15. Hampton Court Palace—garden visitors
  1. (i) Commissioned: 5 July 1995
  2. (ii) Cost: £10,000.00
  3. (iii) Carried out by: MEW Research Ltd.
  4. (iv) Number of people surveyed: 7,500
  5. (v) Location and timescale: Hampton Court Palace—November 1995
  6. (vi) Individuals and organisations which have given access to the findings: The agency management team.
16. Kensington Palace
  1. (i) Commissioned: 16 July 1995
  2. (ii) Cost: £9,950.00
  3. (iii) Carried out by: MEW Research Ltd.
  4. (iv) Number of people surveyed: 1,002
  5. (v) Location and timescale: Kensington Palace—July 1995
  6. (vi) Individuals and organisations which have given access to the findings: The agency management team.
17. Overseas visitors
  1. (i) Commissioned: 16 June 1995
  2. (ii) Cost: £1,256.00
  3. (iii) Carried out by: MEW Research Ltd.
  4. (iv) Number of people surveyed: 1,408
  5. (v) Location and timescale: Central London—July?September 1995
  6. (vi) Individuals and organisations which have given access to the findings: The agency management team.