§ Mr. Peter Bottomley
To ask the Secretary of State for Transport what plans he has to extend the availability of the Christmas and new year drink driving wrecks lives campaign on television so as to reach a wider audience; and if he will make a statement.
§ Mr. Kenneth Carlisle
The Department of Transport's drinking and driving wrecks lives commercial is running on television throughout December.
To extend the campaign to reach a wider audience I should particularly like to acknowledge the initiative of the Portman Group, an organisation funded by the drinks industry to promote sensible drinking, who have paid for the screening of the Department's commercial in cinemas in Great Britain and Northern Ireland in December and January.824W
The Department makes every effort to ensure that its campaign message reaches the broadest possible audience and liaises with local authority road safety officers, the police, voluntary bodies and private sector organisations. I welcome their involvement in taking forward the campaign.