§ Mr. Bernie Grant
To ask the Secretary of State for Transport what measures the Government are taking to ensure that fuel efficiency is promoted in car advertisements.
§ Mr. Chope
I have recently held discussions with the Advertising Standards Authority, which is now taking a more active role in controlling advertisements that stress high speed. This should have benefits in terms of both safety and fuel efficiency.
Wherever a new vehicle is offered for sale, the results of its official fuel consumption test are required by law to be displayed. Dealers are also required to have available my Department's publication "New Car Fuel Consumption —The Official Figures". This enables different models to be compared.