HC Deb 18 January 1991 vol 183 c610W
Mr. Butler

To ask the Secretary of State for Wales if he has any plans to improve the overseas marketing of tourism within Wales.

Sir Wyn Roberts

The overseas promotion of Wales as a tourist destination is a statutory responsibility of the British Tourist Authority, although the Wales tourist board can, with the agreement of the BTA, act on its behalf.

Following a meeting I had with the chairman of the WTB last June, the board commissioned a study intended to identify ways of improving the effectiveness of the overseas marketing of Wales, within the existing legal framework.

I understand that the report is expected very shortly. I assure my hon. Friend that Ministers will consider its findings very carefully.

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