§ Mr. Barry JonesTo ask the Secretary of State for Wales what is the amount of money spent by the Welsh Office on advertising for each year since 1978; and how much of that was spent on newspaper advertisements in(a) the Western Mail, (b) the Daily Post, and (c) other newspapers.
§ Mr. Peter Walker[holding answer 24 January 1989]: The total spending on newspaper, television and radio advertising and other promotional activities (literature exhibitions and so on) is as follows:
£ 1979–80 61,000 1980–81 62,000 1981–82 100,000 1982–83 99,000 1983–84 108,000 1984–85 121,000 1985–86 227,427 1986–87 406,965 1987–88 576,500 The spending from 1979–80 to 1984–85 on newspaper advertising is not readily available and could be provided only at disproportionate cost.
The sum spent on newspaper advertising from 1985–86 and subsequent financial years is as follows:
£ thousand 1985–86 98 1986–87 110 1987–88 140 The principal areas of advertising for each of these financial years is:
38W
£ thousand 1985–86 Transport and Highways 72 Establishments Group (Recruitment/Public Notices) 10 Miscellaneous publicity (all other divisions) 16 98 1986–87 Transport and Highways 97 Establishments Group (Recruitment/Public Notices) 5 Miscellaneous publicity (all other divisions) 8 110 1987–88 Transport and Highways 101 Establishments Group (Recruitment/Public Notices) 10 Miscellaneous publicity (all other divisions) 29 140 More detailed information on spending in individual newspaper titles is not readily available and could be provided only at disproportionate cost.