§ Sir Bernard BraineTo ask the Secretary of State for Transport what scientific evaluations have been undertaken within his Department's anti-drink-drive publicity campaign; who has made these; and whether he will publish the findings.
§ Mr. Peter BottomleyRegular evaluations are undertaken before and after major publicity campaigns to look at changes in attitudes to drinking and driving. These consist of "tracking surveys" carried out for the Central Office of Information on our behalf by Research Bureau Limited.
Copies of the report on the 1987–88 campaign are being placed in the Library. It confirms a continuing downward 573W trend in drinking and driving. Last winter in particular there appears to have been a shift to lower levels of consumption on driving occasions.
A summary report showing trends since 1979 is being prepared for publication.