HC Deb 14 January 1988 vol 125 c402W
Mr. Dobson

To ask the Secretary of State for Social Services what is the latest figure for the estimated spending in 1987–88 by his Department on(a) television advertising, (b) radio advertising, (c) newspaper advertising and (d) other promotional material; and what are the estimated expenditures in each area for 1988–89.

Mr. Moore

[holding answer 17 December 1987]: Figures for total spending by my Department on television radio and newspaper advertising and other promotional literature in 1987–88 are as follows:

Television 7,668,000
Radio 1,420,000
Newspapers 8,232,000
Other promotional literature 6,720,000
Total 24,040,000

For 1988–89 detailed decisions on expenditure by media have not yet been taken, but the overall publicity figure is expected to be £18 million.