§ Mr. Alfred Morris
asked the Paymaster General whether, in the light of the Government's commitment to 724W spread the benefit of tourism throughout the United Kingdom, he will make proposals for promoting overseas the regions of the United Kingdom.
§ Mr. Trippier
The British Tourist Authority, through its many marketing and advertising schemes, already encourages our overseas tourists to visit places outside London. The board has been asked to give even greater emphasis to this aspect of its marketing effort in the future. We have, of course, already announced the provision of an additional £150,000 to the BTA towards the new British travel centre which will have a key role to play in this aspect.