Recruitment (Hansard, 9 February 1978)

§ Mr. Brotherton
asked the Secretary of State for Defence what was the total expenditure on Service recruitment in each year since 1970.

§ Mr. Wellbeloved
Total expenditure on Service recruitment activities for the years 1970–71 to 1976–77 was as follows:

1970–71 £12.9 million

1971–72 £14.2 million

1972–73 £15.2 million

1973–74 £16.9 million (£0.341 million)

1974–75 £19.9 million (£0.353 million)

1975–76 £24.2 million (£0.372 million)

1976–77 £26.3 million (£0.453 million)

Figures in brackets represent rentals of careers information offices which are included in the figures for total expenditure.
Similar figures for earlier years are not available and are not included in total expenditure for these years.

§ Mr. Brotherton
asked the Secretary of State for Defence when he expects to resume advertising in cinemas for recruitment to the Armed Services.

§ Mr. Wellbeloved
There are at present no plans to resume advertising in cinemas for recruitment to the Armed Services.

1970–71	£12.9 million
1971–72	£14.2 million
1972–73	£15.2 million
1973–74	£16.9 million (£0.341 million)
1974–75	£19.9 million (£0.353 million)
1975–76	£24.2 million (£0.372 million)
1976–77	£26.3 million (£0.453 million)