§ Mr. Kenneth Clarke
asked the Secretary of State for the Environment what was the amount spent by his Department on television advertising in each of the last five years; and what amount is to be spent in the present year.
§ Mr. Denis Howell
The annual expenditure for all Department of the Envronment television advertising has been: £523,500 (1971–72); £1,559,000 (1972–73); £1,608,000 (1973–74); £1,751,500 (1974–75); £1,326,000 (estimated for 1975–76 as final accounts are not complete). In the financial year 1976–77, it is estimated that the Department of the Environment will allocate124W approximately £1,100,000 to TV advertising, mainly on road safety subjects though at this stage individual campaigns have yet to be worked out in detail.