HC Deb 27 July 1967 vol 751 c238W
Mrs. Lena Jeger

asked the Minister of Health what is his estimate of the increased cost of drugs to the National Health Service caused by the growing volume of advertising of pharmaceutical products to doctors, especially through the medium of unsolicited regular medical journals sent free of charge to doctors.

Mr. K. Robinson

Sales promotion practices are one of the matters which are within the terms of reference of the Sainsbury Committee, whose Report I expect shortly; but I have no evidence that the pharmaceutical industry is devoting an increased proportion of its revenue to sales promotion, nor has there been any general increase in the price of drugs.