HC Deb 03 April 1957 vol 568 c61W
71. Mr. Emrys Hughes

asked the Secretary of State for War in how many papers the half page picture of an explosion of an atom bomb, along with appeals for recruits to the Army, was published; what was the cost; and how many recruits were obtained as a result.

Mr. John Hare

This advertisement appeared in one daily and one monthly newspaper and cost £560. A number of applications for information have specifically referred to this advertisement, but it is never possible to attribute accepted candidates to any particular advertisement or pamphlet.