§ Mr. Gammans
asked the Financial Secretary to the Treasury what were the total amounts spent in 1938 and 1947, respectively, on Government advertising in the Press, by posters, films or by any other means.
§ Mr. Glenvil Hall,
pursuant to his reply [OFFICIAL REPORT, 17th February, 1948; Vol. 447, c. 188], gave the following information:
EXPENDITURE ON ADVERTISING BY GOVERNMENT DEPARTMENTS IN THE CALENDAR YEARS 1938 AND 1947. £ (thousands). 1938. 1947 (estimated). Press and Posters 257 2,948 Films 38 616 Other 164 811 Totals 459 4,375
1. All the above figures include a percentage allowance for staff costs.
2. The figures do not include expenditure on oversea advertising by the oversea Departments nor expenditure by the Central Office of Information in 1947 attributable to oversea publicity.
3. In the case of media other than press and posters the figures shown represent expenditure on external publicity only (for example expenditure on training films is excluded)